Below is a selection of articles about our work in the cycling sector. We have deep expertise in this space, having worked with many leading cycling businesses since Loft was founded in 2007. You can read more about our experience and services to the cycling industry here.
Latest edition of our newsletter, Notes from the forefront of digital engineering, guest illustrated by DALL·E 3. Hello there, It’s…
Hitting 2030 net zero targets will depend on a glut of new digital platforms, products and services to grow cycling.
Loft is helping the Bicycle Association take its UK Cycling Market Data Service to the next level.
Exciting news for the cycling industry! We’re thrilled to announce our partnership with The Rider Firm, one of the UK…
While COVID-19 delivered a hard hit to the UK economy, the cycling industry has been booming – with a little…
With the COVID-19 pandemic making people reluctant to use public transport, more and more Londoners are using bikes to commute.…
With people in cities and towns across the country rethinking their future travel preferences to avoid public transport, bike sales…
We create the technology that has helped Cyclescheme become a FastTrack 100 winner, a Smarta 100 winner, and cycling industry…